The largest and oldest sidewalk sale in Seattle has become a tradition as the business community welcomes the annual Ballard SeafoodFest each summer with deals and bargains for shoppers.

The four-day sale starts on July 26, two days before the SeafoodFest begins and has been going on since 1942.

"We love to do this for our customers to find bargains and enjoy their shopping in downtown Ballard," said Ballard Merchants Association President Mary Hurley, who owns Best Regards.

Over 100 businesses on Market Street and Ballard Avenue are expected to participate in the sale.

Olsen's will sell p